My Take On Search Engine Optimization (SEO), The Attraction Marketing Way

I often see discussions or questions about the latest search engine optimization (SEO) tactics. How do they work? Are they effective? How can I implement them? Do they still work with the latest search engine algorithm? In case you don’t already know, SEO is the practice of customizing (“optimizing”, at least in theory) your content […]

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A Highly-Capable Video Studio on a Modest Budget – Part 2

Part 2 covers my teleprompter equipment, including a beam-splitter and software. (Part 1 is available here.) Resources Beam-Splitter (InteractMedia R810-10) R810-10 at InteractMedia R810-10 at Amazon.com Prompter Hardware (iPad Mini 2) Apple iPads Samsung Galaxy Tablets Google Nexus Tablets and many more Android tablets Prompter Software (PromptSmart) PromptSmart for iOS (only in English for iOS […]

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A Highly-Capable Video Studio on a Modest Budget – Part 1

Part 1 covers my camera, tripod, microphone, lighting, backdrop/background, and editing software. (Part 2 is available here.) Resources Camera (Sony PJ540) Sony PJ540 at Amazon.com Camcorders at Amazon.com Sony PJ540 at B&H Photo Camcorders at B&H Photo There are also many excellent DSLR cameras with video recording capabilities. Camera Control Software (Sony PlayMemories Mobile) Sony […]

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Video Editing Software

These programs allow you to edit your videos by extracting, arranging, and combining video and audio segments and still images with a variety of effects and transitions. They typically also offer chroma-key background (“green screen”) replacement, color correction, and image stabilization among various other features. See the vendors’ pages for specific details. They also typically […]

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Live Long And Prosper

Live long and prosper. That is the traditional “Vulcan blessing” made famous by the half-human, half-Vulcan character “Spock” in Gene Roddenberry’s iconic 1960s television series Star Trek and a number of subsequent movies. Sadly, Leonard Nimoy, who played Spock, passed away in February, 2015. The message he so succinctly articulated, however, is a timeless aspiration. […]

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Screen Still And Video Capture Utilities

These utilities allow you to capture still and video recordings of your screen. They can be used for sharing issues with technical support, screencast-style marketing videos, etc. Name Vendor PlatformS Notes Camtasia TechSmith Mac, Windows $99 (Mac) / $299 (Windows); screen recording and video editing Jing TechSmith Mac, Windows Free; captures stills, and video up […]

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Web Browser Password Management With LastPass

Various web browsers have differing levels of support for remembering web site user names and passwords. Some have the option to synchronize user name and password information across multiple devices, but typically only for the same browser and sometimes with limited device support (e.g. phone-based browsers may not be supported). If the browser(s) you are […]

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